Sneaker Con was back in Los Angeles as a part of the BET Experience this past weekend, and of course your favorite streetwear crew was in the building with Freehand Profit!  Because the event took place at the BET Experience, it was totally free to get in and people traveled from all over to be in attendance!  The highlight of the show was when Wale and Kevin Durant both strolled thru the event and caused quite a traffic jam while checking out the dopest kicks and clothing. 

We had a great time at the event meeting new fans and chopping it up with familiar faces. We kicked off the first day with a live chop of Wolf Grey Jordan 5s by Freehand Profit and of course we had our exclusive 100 piece collabo tee for sale. Freehand Profit brought new limited edition lace locks and much more. You never know what exclusive items we'll have at these shows. We also had items from our Summer collection early and we were giving special pricing especially if you came wearing 8&9! Check out some pics below via SN, and stay tuned for our next show which will be this month in NYC!